Case Study: Universal Production Partners creates a cinematic website experience with Kota

Universal Production Partners boosts sessions 44.8% with Kota

Universal Production Partners (UPP), a global VFX powerhouse behind major Hollywood films, needed a website that was as ambitious and artistically high-caliber as their cinematic work. They partnered with the vendor KOTA for a web design and development project to create a digital experience that would truly reflect their brand's innovative and boundary-pushing nature.

KOTA designed and developed a cinematic, WebGL-powered website that functions as an immersive, interactive experience. The solution features dynamic themes that change with the time of day, gaming-inspired interactivity, and a custom CMS. This resulted in a significant measurable impact, including a 44.8% increase in sessions from Google, a 101.4% increase in users from referrals, and a 150.6% increase in user stickiness, establishing a new benchmark for creative industry websites and elevating UPP's brand presence.

Universal Production Partners (upp)