Case Study: Fortune 500 giants like Apple and Coca-Cola simplify enterprise automation with Koru UX Design

Fortune 500 giants like Apple and Coca-Cola streamline onboarding with Koru UX Design

The customer, a Fortune 500 company using a complex automation platform, faced significant challenges with selling, onboarding, and user adoption due to the product's extreme complexity, which had necessitated the creation of an onboarding "university." Koru UX Design was engaged to address these UX bottlenecks and improve the platform's usability.

Koru UX Design embedded its team with the client's engineers and product managers to reimagine the user experience. The solution balanced innovation with legacy constraints to accelerate speed-to-value and make the product more intuitive without disrupting its core logic for power users. This created a scalable UX foundation for future growth, ultimately transforming a product that was once too complex to sell and onboard.