Case Study: Nestlé Purina improves sales training efficiency with Kopius virtual reality application

Nestle Purina trains sales staff at scale with Kopius, cutting travel costs and boosting retention

Nestlé Purina, a global leader in pet food manufacturing, faced the challenge of training its sales team on new manufacturing processes. Their traditional method of factory tours and in-person training required significant planning, diverted factory staff, and incurred high travel costs. They engaged the vendor Kopius to find a more efficient solution.

Kopius designed and built a mobile virtual reality application for Nestlé Purina. This VR experience provided immersive factory tours, allowing sales staff to learn about the manufacturing process step-by-step. The solution from Kopius enabled Nestlé Purina to train staff asynchronously at a lower cost, saving significantly on time and travel. Employees reported higher engagement and better retention of the material, making the VR training both more effective and more efficient.

Nestle Purina