Kooba
53 Case Studies
A Kooba Case Study
St. Vincent's Private Hospital, the largest acute private hospital in Dublin, partnered with Kooba to revitalize its website. The key challenge was to design a new site that could effectively address the diverse needs of multiple stakeholders, including physicians, patients, and visitors, creating a single platform that was a lot of things to a lot of people.
Kooba implemented a user experience-focused solution that included a redesigned information architecture, an optimized navigation system, and new key sections for Centre of Care, Diagnostics and Treatments, and Patients and Visitors. The vendor's work, which encompassed UI/UX design, content strategy, and SEO implementation, led to significant results. These included a 34% increase in sessions and a 33% increase in organic search rankings, demonstrating the success of the new platform.