Case Study: My Mirror delivers accessible telehealth for Australians with Kontent.ai

A Market-defining Telehealth Application Focused on Helping to Address Mental Illness in Australia

My Mirror partnered with Kontent.ai to support the launch of an affordable, accessible telehealth service for Australians seeking mental health care. The startup needed to remove geographical, financial, and time-related barriers to therapy while serving three distinct audiences: patients, psychologists, and GPs.

Kontent.ai sat at the core of a microservices-based solution integrated with Twilio, Cronofy, Algolia, Stripe, and SendGrid to power content management and key service workflows. The result was a fast, flexible platform that launched in just 8 weeks, registered 40+ psychologists in the first week, and delivered 21-hour-a-day access to online psychologists, helping My Mirror scale quickly with positive market and media response.

My Mirror