Case Study: DePaul University achieves 17% increase in sales performance with Koncert

DePaul Increases Sales Campaign Performance

DePaul University’s Driehaus College of Business Center for Sales Leadership, led by Dr. Rich Rocco, needed a modern solution to teach inside sales to students in its Sports Sales course. The program’s previous reliance on a traditional on-site call center caused slow ramp-up times and lacked contemporary sales technology and usability needed for 21st-century sales training.

DePaul selected Koncert’s sales engagement tools—Flow Dialer, Click Dialer and Agent-Assisted Dialer—because of their easy interface, quick 30-minute onboarding, strong CRM integration and responsive support. The result: students made 41% more dials per hour, driving more live conversations and closed deals, and average sales performance rose by 17%, while student engagement and job readiness improved.

DePaul University

Rich Rocco

Associate Professor and Executive Director of the Center for Sales Leadership