Case Study: Digital Media Streaming Company achieves increased international market share and faster competitive response with Kompyte

How a digital media streaming platform uses CI to counter promotions and increases its international market share

Digital Media Streaming Company, one of the fastest-growing global media streaming platforms, needed to monitor competitors’ promotions across multiple countries, identify gaps in promotional calendars, and improve conversion rates. With a lean team of two relying on disconnected tools, they were missing timely opportunities to counter competitors — so they turned to Kompyte and its competitive intelligence (CI) platform in late 2017 to streamline and centralize their monitoring.

Kompyte implemented an all-in-one CI solution that automated competitor data collection, centralized insights for stakeholders, and enabled the team to detect competitor moves and act within minutes. As a result, the Digital Media Streaming Company became more agile in launching counter-promotions, differentiated its offers, reduced intelligence overhead, and increased international market share and conversion performance. Kompyte’s platform turned missed opportunities into rapid, measurable competitive wins.