Kommo
24 Case Studies
A Kommo Case Study
Cosmichrome is a Canadian maker of a patented, non-yellowing chrome spray that supplies distributors across six markets. Rapid growth exposed weaknesses: leads poured in from email, WhatsApp, Instagram, phone and shared inboxes, ownership was unclear, follow-ups were missed and the niche, often costly sales cycle (weeks to a year) meant lost opportunities.
They implemented amoCRM as a manufacturing-focused CRM, using amoFORMS, connected messengers, tags, a staged pipeline, multilingual templates and distributor user access to assign and automate leads. The result: much faster response times, far fewer lost leads and a roughly 60% boost in lead handling, follow-ups and productivity — freeing staff to focus on quotations and orders and improving distributor satisfaction.
Chris Donnell
Multimedia Coordinator