Kohactive
7 Case Studies
A Kohactive Case Study
Slurv, a company aiming to reinvent the online fantasy sports community, initially approached kohactive with an idea for a hybrid fantasy sports application. After selecting kohactive based on their detailed proposal process, the challenge evolved through customer development. This process uncovered a larger market need for a dedicated messaging app for fantasy sports players, leading to a pivot in strategy to build an MVP for this new concept.
kohactive implemented a solution by first building an MVP messaging app, leveraging open-source software to control costs and validate the core concept. This evolved into a fully-integrated white-label messaging platform featuring real-time messaging, private leagues, and social media integrations. The solution provided Slurv with a proven product for public use and a new, scalable white-label offering for integration into existing fantasy sports platforms, significantly enhancing their customer acquisition and growth strategy.