Case Study: UpEquity boosts goal conversions with Kodius's guided wizard redesign

UpEquity boosts goal conversion 35.57% with Kodius

UpEquity, a US-based real-estate company, faced a challenge with its existing home-buying platform, as its customer flow and user experience were holding back conversions. They partnered with the vendor Kodius to undertake a comprehensive UX redesign to address these issues and create a more intuitive and effective platform.

Kodius implemented a solution centered around an optimized, guided wizard flow that adapts to different user personas, rebuilt the site for speed and SEO using Nuxt SSR, and simplified the overall interface. This redesign resulted in a significant measurable impact, including a 35.57% increase in goal conversion rate, a 72.26% rise in new visitors, and a 69.21% reduction in bounce rate.

UpEquity