Case Study: Norman Public Schools builds community support for its bond proposal with Koch Communications

Norman Public Schools wins 68.71% bond support with Koch Communications

Norman Public Schools (NPS) faced the challenge of securing a supermajority vote for a $353.9 million bond proposal, which required a significant community awareness campaign. They partnered with vendor Koch Communications for a public relations, advertising, and strategy campaign to generate the necessary support.

Koch Communications developed the #VoteOnValentines campaign, utilizing public relations, digital advertising, and direct outreach to highlight the bond's benefits. The vendor's efforts successfully drove a voter turnout of over 13,100, and the bond was approved with 68.71% support, a testament to the effective partnership with Koch Communications.

Norman Public Schools (nps)