Case Study: Quorum achieves major organic traffic growth with Knucklepuck's technical SEO audit

Quorum more than doubles search traffic with Knucklepuck

Quorum, a public affairs software company, faced a challenge with its website, which was built on ReactJS and was not search engine-friendly, causing it to underperform in organic search. To address this, they enlisted Knucklepuck to perform a robust technical SEO audit and provide a roadmap for improvement.

Knucklepuck's audit identified key issues, including the need for server-side rendering to make content crawlable and thousands of low-quality pages sending negative signals. After implementing Knucklepuck's recommendations, Quorum's overall search traffic more than doubled in the first year and increased an additional 27% the next. Most significantly, this led to the company generating net-new revenue from non-homepage organic search traffic for the first time ever.

Quorum