Case Study: Annuity.org increases qualified leads and lowers CPA with Knucklepuck Paid Media

Annuity.org boosts qualified leads in 4 months with Knucklepuck

annuity.org, a digital resource for people researching annuities, wanted to identify new opportunities to increase its number of qualified leads while keeping its cost per acquisition as low as possible. The company turned to Knucklepuck’s Paid Media Team to find growth strategies for its already efficient advertising account.

Knucklepuck implemented a holistic campaign audit and managed advertising across Google Ads, Bing Ads, and Facebook. Their strategy involved detailed performance analysis, manual bid optimization, and constant client communication. As a result, Knucklepuck helped annuity.org spend less on advertising while achieving a significant increase in both click traffic and qualified leads.

Annuity.org