Knowmad
18 Case Studies
A Knowmad Case Study
Riteks, a specialty chemical manufacturer, sought to expand beyond personal sales to achieve sustainable growth at scale. Their challenge was to reach a wider audience, generate qualified leads, and create a cohesive digital marketing strategy for its four distinct business units. They enrolled in Knowmad's buyer-first digital marketing program to address this.
Knowmad implemented a comprehensive solution beginning with strategic workshops and buyer journey mapping. They clarified Riteks's messaging, redesigned their website, implemented HubSpot Marketing Hub, and launched targeted SEO and PPC campaigns. This approach generated a 2.53x campaign ROI in the first six months, significantly increasing qualified website traffic, leads, and overall brand visibility for Riteks.