Case Study: H.B. Fuller modernizes customer self-service with Knowde

H.B. Fuller increases total users by 11% with Knowde

The customer, H.B. Fuller, faced a challenge where its teams were spending excessive time on tactical customer service activities. Customers could not easily browse its product catalog, access necessary documents, or self-serve, leading to a high volume of simple requests that consumed valuable sales and service hours. Knowde was engaged to provide a solution for customer self-service.

Knowde implemented a solution that centralized H.B. Fuller's entire product catalog and documents, enabling customers to find products and information on their own. The solution included setting up a digital product catalog and a private customer portal for transactions. As a result, H.B. Fuller increased its website users by 11% within six months, modernized the customer experience, and freed up internal resources.

H.B. Fuller