Case Study: Pegasus Residential maintains leasing velocity and business continuity with Knock

Pegasus maintains business continuity and leasing velocity with Knock

Pegasus Residential, a top multifamily operator, faced the challenge of maintaining business operations and leasing velocity during the COVID-19 pandemic when social distancing and remote work became mandatory. The company needed a way to ensure business continuity and safely engage with prospects without in-person contact. They turned to their existing partner, Knock, and its multifamily leasing platform to meet this challenge.

The solution from Knock provided the tools for remote work, live prospect communication via chatbots, and granular reporting on leasing sources. This enabled Pegasus to continue operations seamlessly and even accelerate the onboarding of new properties onto the platform. As a result, Pegasus maintained business continuity and reported a year-over-year improvement in leases signed during the crisis, with Knock's ad spend report being a critical tool for managing cost-per-lease efficiency.

Pegasus Residential

Bevan White

Vice President