Case Study: Irdeto achieves 15 hours per month in marketing-report time savings with Klipfolio

Irdeto saves 15 hours of marketing report work per month with Klipfolio

Irdeto, a world leader in digital platform security protecting more than five billion devices, needed to streamline its marketing reporting. Thomaz Figueiredo, Global Manager of Creative & Digital Marketing, and his five-person team were spending excessive time manually populating spreadsheets and coordinating with designers to produce visuals, a slow process prone to human error.

They adopted Klipfolio to centralize Google Analytics, LinkedIn and spreadsheet data into customizable dashboards that track MQLs, LinkedIn performance, digital traffic and more. Reports now export as infographic-like PDFs in minutes, saving 10–15 hours per month, eliminating manual errors, preserving brand-consistent visuals, and freeing the team to support sales, business development and customer relations.

Irdeto

Thomaz Figueiredo

Global Manager of Creative & Digital Marketing