Case Study: Smile.io achieves focus and growth control with Klipfolio dashboards

How Smile.io uses Klipfolio dashboards to stay focused during growth

Smile.io (formerly Sweet Tooth Rewards) is a loyalty platform founded in 2012 that helps brands build reward programs and now serves 15,000 merchants with 50 million program members and 100 million actions rewarded. As the company scaled, leadership worried that rapid growth would lead to loss of focus and misaligned priorities across teams.

To stay in control, Smile.io deployed Klipfolio TV dashboards that pull data from multiple sources into general and team-specific views showing MRR, churn, satisfaction, leads and other key metrics. The real-time visibility and shared focus helped teams stay aligned on the metrics that matter, giving the company peace of mind and supporting continued, steady growth.

Smile.io

Steve Deckert

Co-Founder