Case Study: VitalSleep achieves 40% lower cost per conversion and 20% sales growth with KlientBoost

VitalSleep Lowers Cost Per Conversion 40% & Increases Sales 20%

VitalSleep, a leader in anti-snoring devices offering a premium mouthpiece, faced a plateau in PPC performance and needed faster, sustained improvement. They engaged KlientBoost to optimize landing pages and paid channels using services such as Google AdWords/Bing Ads, Facebook Advertising, exit-intent popups, custom landing pages, and on-site conversion testing.

KlientBoost implemented a combined PPC and CRO program—reworking AdWords/Bing campaigns, launching Facebook ads, creating custom landing pages, adding exit-intent popups, and running conversion tests—which delivered measurable results: an 18% lift in conversion rate, 19% increase in conversion volume, 9% higher CTR, a 40% drop in cost per conversion, and a 20% increase in sales, producing compounding ROI for VitalSleep.

VitalSleep

David Hernandez

Chief Executive Officer