Case Study: GTSE achieves 47% increase in revenue from search and 15% higher search-led conversion with Klevu

Increasing revenue from search for B2B ecommerce business, GTSE

GTSE, an online-only retailer of accessories and tools, was expanding from the UK into Europe and the US and needed a search provider that could handle multiple storefronts and improve product discovery for B2B buyers. GTSE selected Klevu for its multi-storefront capabilities, seamless BigCommerce integration and intuitive AI-driven search interface.

Klevu implemented its AI-powered search with an exposed search bar, predictive overlay (product suggestions, categories and article results), and reporting to reduce “0 results” pages and handle varied product terminology. As a result, Klevu helped GTSE drive a 47% increase in revenue from search, a 15% increase in search-led conversion rate and a 58% increase in sessions using search, supporting GTSE’s ongoing global expansion.

GTSE

Tom Armenante

Ecommerce Director