Case Study: CameraWorld achieves 310% increase in monthly online revenue with Klevu

How Klevu helped CameraWorld see a 310% increase in monthly online revenue

CameraWorld, a UK retailer of new and used cameras, faced poor on-site product discoverability that left customers struggling to find items and wasted ad spend. They partnered with ecommerce agency Pivotal and implemented Klevu’s AI search technology to replace inadequate Elasticsearch and improve search relevance for specialist items, abbreviations and second‑hand stock.

Pivotal optimized hosting, Magento, UX testing and marketing while Klevu delivered fast, relevant search and analytics-integrated insights for better PPC targeting. Together the solutions drove a 310% increase in monthly online revenue, lifted conversion rate by 74%, cut bounce rate by 20.5%, reduced cart abandonment by 47%, increased average order value by 15% and helped scale revenue from £2m to £10m in under three years—powered in large part by Klevu’s AI search.

CameraWorld

Jake Helman

Managing Director