Case Study: Great Lakes Skipper achieves 16.8% lift in Revenue Per Visit (AOV +10.7%, CVR +5.2%) with Klevu Search

Great Lakes Skipper - Customer Case Study

Great Lakes Skipper, a family-run parts outlet with a 403,000‑SKU catalog, struggled with onsite search that failed to surface alternate part numbers and returned overly narrow results. As they migrated to a more enterprise eCommerce stack with Best Worlds, they evaluated Klevu using Klevu Search (Klevu AI / Merchant Center) to address discoverability and SKU search issues.

Best Worlds A/B tested Klevu Search against their existing Elastic Search, then integrated Klevu with Magento and enabled features like SKU search, faceted navigation, and the Klevu Merchant Center; Klevu drove clear gains — a 16.8% increase in Revenue Per Visit, 10.7% higher AOV, and a 5.2% lift in Conversion Rate — with Great Lakes Skipper now using Klevu data to refine marketing and ad targeting. Klevu delivered the measurable improvements and improved product discovery across the site.

Great Lakes Skipper

Jake Doro

Development Manager