Case Study: Selectour boosts travel lead conversion with Kleio

Selectour boosts conversion 30% with Kleio

Selectour, a major European travel cooperative with a network of 1000 agencies, sought to capture high-intent travel demand across its extensive digital and physical ecosystem. The challenge was to improve online conversion and generate qualified leads for its local branches spread across nearly 300 individual agency websites and 4,000 advisor workstations. They partnered with vendor Kleio to implement its AI-native conversational sales service.

Kleio deployed its Agentic Commerce platform, which is powered by a Knowledge Engine that processes over 200 million data points in real time. This solution interpreted traveler intent and delivered highly relevant recommendations, moving beyond a standard chatbot to function as a sophisticated sales engine. The implementation resulted in buyers converting 2-3 times more often and contributed to a 30% increase in conversion across the network by providing advisors with a steady stream of pre-qualified, high-intent leads.

Selectour