Case Study: Contiki boosts sales conversion with Kleio's AI travel expert

Contiki lifts sales conversion 10% with Kleio

Contiki, a guided travel brand for young adults, faced the challenge of helping travelers navigate its complex catalogue of over 350 multi-city tours. Their customers, who arrive with a feeling rather than a specific itinerary, found traditional filters and keyword search inadequate for such high-density trip data. To address this, Contiki partnered with Kleio to deploy an AI travel expert.

Using Kleio's platform, Contiki implemented a fully conversational search that allows travelers to describe their ideal trip in natural language. The solution provides personalized, bookable trip recommendations based on live availability. Deployed in just six weeks, the Kleio-powered AI expert lifted sales conversion by approximately 10%, effectively turning more of the same website traffic into bookings without additional acquisition cost.

Contiki