Case Study: Powell Dental Group boosts revenue and automates membership management with Kleer

Powell Dental Group Ditches Discount Plan for Kleer

Powell Dental Group, a one-office, two-dentist practice in Powell, OH, was using Aetna’s Vital Savings Discount Plan for uninsured patients. The plan created confusion for patients and extra manual work for the front office, which had to call Aetna to verify plan purchases, active status, and renewal dates. To improve the patient experience and reduce administrative burden, the practice looked for a better solution and partnered with **Kleer**.

Using **Kleer’s** membership plan platform, Powell Dental Group built and priced its own dental membership plan with support from a Kleer Growth Specialist and SmartPricing™. The practice also used Kleer’s marketing materials to promote the plan, enabling easy online enrollment, automated renewals, and reporting tools. The results were strong: Powell Dental Group converted 100% of former discount-plan patients who were made aware of the new plan, reached 95 membership plans purchased within six months, and generated more than $43,000 in recurring annual revenue.

Powell Dental Group

Krista Smith

Office Manager