Case Study: BestIT brings humorous responsive web and print collateral to life with Kitchen Sink Studios

BESTIT launches responsive website and print collateral with Kitchen Sink Studios in 1 project

BestIT, an information technology solutions provider, faced the challenge of differentiating itself in a dry, jargon-filled field. They wanted to move away from traditional messaging to better illustrate their competitive advantages. They hired vendor Kitchen Sink Studios to help craft new messaging and build a website.

Kitchen Sink Studios developed a unique solution centered around humorous video vignettes featuring a character named "Seth," an average IT guy. The vendor built a responsive-coded website to showcase these videos and also created new print collateral that carried over the same clever theme. The result was an entertaining way to tell the BestIT story across web and mobile platforms, with the final site live at www.BestIT.com.

BESTIT