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Case Study: Growth Currency achieves 2,000+ subscribers and improved deliverability with Kit
A Kit Case Study
How this creator grew his email list to 1000+ subscribers after switching from Substack to ConvertKit
Dylan Redekop, creator of the Growth Currency newsletter, was struggling to scale beyond Substack—facing slow list growth, limited automation and analytics, and subscribers being caught in spam filters. To build a sustainable, sponsor-friendly business he moved his email program to ConvertKit, using its email platform and landing-page tools to support lead magnets and better reporting.
ConvertKit guided him through deliverability setup and provided landing pages, templates and analytics that made promotion and automation simple; his first ConvertKit send saw a 58% open rate (up from ~42% on Substack) and his free ebook landing page generated 140+ subscribers. As a result, Dylan Redekop grew his list to over 2,000 subscribers within about a year, sustained ~50%+ open rates, and gained the tracking and automation needed to monetize effectively.
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