Case Study: INSEAD MBA achieves better applicant evaluation and employer confidence with Kira Talent

INSEAD MBA - Customer Case Study

INSEAD MBA sought to differentiate its admissions process while ensuring it could effectively evaluate the skills applicants needed to succeed. A particular challenge was gaining a true measure of verbal English communication skills for its diverse student body, the majority of whom learned English as a second language.

Kira Talent's video essay solution allowed INSEAD to see applicants come to life on screen, assessing crucial soft skills like motivation and drive that were hard to gauge from written applications alone. The results were highly positive: the school gained valuable insights into applicants, could better evaluate atypical profiles, and received excellent feedback from recruiters. Furthermore, Kira Talent's platform enabled INSEAD to remove a written essay from its application process.

INSEAD MBA

Virginie Fougea

Director of MBA Recruiting and Admissions