Case Study: Greenhills School achieves higher enrollment conversion with Kira Talent

Greenhills School drives higher conversion with a streamlined enrollment process that increases family touchpoints

Greenhills School, an independent grades 6–12 school in Ann Arbor, Michigan, needed a better way to manage a sharp rise in applicants while keeping faculty involved in admissions. Working with Kira Talent and its asynchronous assessment platform, the school sought to streamline interviews and work samples, reduce staff burden, and create more meaningful touchpoints with families.

Kira Talent helped Greenhills replace in-person admissions steps with a customized online assessment using timed video and written responses, plus Horizontal Review for more consistent scoring. The results included a nearly 45% reduction in faculty time, about 10 hours saved per faculty member each admissions cycle, and a 28% increase in conversion to an 84% application completion rate.

Greenhills School

Sylvester Cutler

Director of Enrollment Management