Case Study: Boston University’s College of Communication achieves more authentic, streamlined admissions with Kira Talent

Boston University COM implements Kira assessments across 10 graduate programs

Boston University’s College of Communication needed a more authentic way to evaluate applicants’ soft skills for its creativity-focused graduate programs, as its previous video-based admissions process could be scripted and inconsistent. The college turned to Kira Talent, using Kira’s asynchronous assessment across 10 master’s and PhD programs to better understand applicants’ communication abilities and overall fit.

Kira Talent helped Boston University COM standardize and customize competencies across programs while improving review workflows and admissions integrity. According to the college, Kira’s applicant integrity metrics and reviewer platform made it easier to spot unusual activity, reduce bias, and organize submissions in one place, leading to stronger cohorts with higher written and spoken communication skills.

Boston University’s College of Communication

Laurie F. Nichols

Assistant Dean of Graduate Affairs