Kinnek
5 Case Studies
A Kinnek Case Study
Clearwater Gear, a Sandpoint, ID–based supplier of custom screen-printed drinkware and beverage accessories, needed a reliable way to generate leads and manage customer relationships after launching in 2012. With in-house manufacturing and fast turnaround times, the company sought a platform to raise awareness and connect with beverage businesses like breweries, wineries, bars, and restaurants.
Using Kinnek, Clearwater created top-of-mind awareness without traditional advertising: the platform surfaces qualified leads, shows who’s viewing products, and provides a forum for customer engagement. The team of four salespeople now leverages Kinnek daily, producing measurable gains—296% sales growth on Kinnek (2014–2015), 190% demand growth for growler caps and 102% for beer glasses in six months—while continuing product innovation and earning public ratings that validate their work.
Nolan Crossley
Co-Founder