Case Study: Sunday Breakfast Rescue Mission streamlines online fundraising and centralizes donor data with Kindful

How this 138 year old nonprofit is using Kindful to make the switch to online fundraising easier

Sunday Breakfast Rescue Mission is a 138‑year‑old Philadelphia nonprofit that operates the city’s largest emergency shelter and provides meals, recovery, and housing programs. Facing growth in online giving, the organization was managing donor information in cumbersome spreadsheets and needed a user‑friendly, centralized system and an easy online donor portal—especially to increase recurring gifts and engage younger donors.

Implementing Kindful gave Sunday Breakfast a unified donor database, simple reporting, campaign tracking, and branded donation pages integrated with Stripe and Emma, making data access and online giving easier for staff and donors alike. The team now uses Kindful daily to run reports, track campaign totals, and segment donors; they’ve set a goal to convert at least 2% of email contacts to recurring online donors by year end using targeted messaging and the platform’s recurring‑gift tools.

Sunday Breakfast Rescue Mission

Rosalyn Forbes

Director of Development