Case Study: Beat Nb achieves stronger donor relationships and increased fundraising with Kindful

How Kindful Helps Beat Nb Make the Most of Their Donor Relationships

Beat Nb is a parent‑founded, Tampa‑based nonprofit (founded 2017) dedicated to defeating neuroblastoma, an aggressive childhood cancer. After losing their son Ezra, founders Kyle and Robyn Matthews launched the organization to fund clinical research across a consortium of 47 hospitals. With roughly 14,000 supporters, Beat Nb needed a donor management platform that would preserve the personal relationships central to their mission while organizing dispersed data and making fundraising more effective.

Kindful provided that platform: integrations and a unified donor database saved staff time and eliminated the need for extra analysts, letting the team focus on relationship-building and targeted asks. Features like Wealth Insights helped them confidently prioritize high‑likelihood donors during an end‑of‑year campaign. The result: more efficient fundraising, cost and time savings, stronger donor engagement, and increased capacity to fund research that’s already improving outcomes (including trial survival rates as high as 90% and better relapse survival).

Beat Nb

Kyle Matthews

Executive Director