Case Study: Hubbell Lighting achieves faster, demand‑driven supply chain responsiveness with Kinaxis RapidResponse

Supply chain management strategies for volatile demand

Hubbell Lighting, a major global provider of indoor and outdoor lighting products, faced a highly complex, multi‑plant and multi‑channel supply chain made more difficult by increasing demand volatility, longer foreign lead times and mixed make‑to‑stock/make‑to‑order models. Historical planning became unreliable, creating inventory risk and a critical need to shorten lead times, increase near‑term demand visibility and rapidly assess the impact of unexpected changes.

Hubbell implemented Kinaxis RapidResponse to dynamically align demand and supply, running daily reconciliations, performing instant “what‑if” analyses with suppliers and using structured scorecards to compare options against KPIs. The result was greater visibility across the extended network, faster, more confident decisions (procurement what‑ifs in minutes), and significantly improved inventory management and responsiveness.

Hubbell