Case Study: Casio achieves real-time demand and supply planning, shorter lead times and reduced inventory with Kinaxis RapidResponse

How Casio responds in real-time to continuous demand and supply changes to improve supplier collaboration, shorten lead times and reduce inventory levels

Casio, a global leader in consumer electronics, struggled to keep up with fast-changing demand across its diverse product lines. Its legacy planning system delivered poor visibility, long production lead times and inventory levels above targets, forcing users to manage demand and supply changes manually.

By deploying Kinaxis RapidResponse, Casio gained real-time collaboration and rapid what‑if analysis across materials, logistics and manufacturing. Calculations that once took three hours now run in under 50 seconds, enabling shorter lead times, lower inventories, improved supplier collaboration and greater operational and enterprise flexibility.

Casio

Atsushi Yazawa

General Manager, Information Technology Department