Kimp
12 Case Studies
A Kimp Case Study
We Get Around Network (WGAN), a global community and forum for real estate photographers, faced a challenge with its outdated and unappealing visual identity after a decade of DIY design. Founder Dan Smigrod recognized this was limiting new business opportunities, so he engaged the design services of vendor Kimp to upgrade the WGAN brand.
Kimp provided a dedicated design team and project manager to overhaul WGAN's branding. The solution included a new logo, a comprehensive brand style guide, and consistent graphics for all content categories. The impact was a complete visual revamp that enabled more efficient workflows, with Dan reporting high satisfaction and the forum continuing to grow, serving 19,000 members monthly across 140+ countries.