Case Study: Murray Chevrolet Winnipeg Reclaims #1 CSI Ranking with Kimoby

A Kimoby Case Study

Preview of the Murray Chevrolet Winnipeg Case Study

Murray Chevrolet Winnipeg reclaims #1 CSI ranking with Kimoby, hitting 2026 goal by March

Murray Chevrolet Winnipeg, a dealership that had historically been the regional benchmark for Customer Satisfaction Index (CSI), found their ranking slipping to 3rd place. Their challenge was the lack of a reliable way to hear from customers immediately after a service visit, which allowed problems to turn into poor survey scores. They turned to Kimoby and its Dealership Engagement System to address this issue.

The solution implemented by Kimoby was an automated process to send a follow-up text message to every customer after every visit. This allowed the dealership to address negative feedback immediately and share positive replies with advisors. As a result, Murray Chevrolet Winnipeg reclaimed their #1 CSI ranking and achieved their 2026 annual goal months ahead of schedule.


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