Case Study: Skyscape IT scales with KIJO’s new brand positioning and WordPress website

Skyscape IT boosts trust with KIJO and achieves a 95+ Google Lighthouse score

Skyscape IT, a managed IT services provider for small businesses in the UK, came to KIJO with the challenge of repositioning its brand to appeal to larger companies. The client needed a new brand identity and website that avoided industry clichés, improved its key messaging, and integrated a booking system to enable future growth.

KIJO developed a comprehensive solution that included a new name, a distinctive color palette, abstract 3D imagery, and a new "we"-focused messaging strategy. They also integrated a Calendly booking system with prominent CTAs. The results were highly successful, with user testing showing 60% of participants felt the site represented an established organization. The website also achieved a Google Lighthouse score of 95+, and the client reported the new site was already paying for itself with improved search rankings.

Skyscape IT