Case Study: Rotageek increases partner-driven opportunities with Kiflo

How Rotageek used a Partner Program to Increase their Demand Generation

RotaGeek, a company providing a workforce management SaaS solution, needed to build an official partner program to capitalize on the 60% of leads coming from indirect channels. Their challenge was to properly structure the program, ensure partner engagement, and measure results to identify their strongest sales channels. To achieve this, they turned to the vendor Kiflo and its partner platform.

Using Kiflo, RotaGeek implemented a structured partner program to organize different partner types, engage them with a dedicated portal, and track performance through integrated KPIs. This solution saved them countless hours each month through automation and provided clear visibility into their ROI. As a result, RotaGeek grew its partner network to 30 partners in a few months and successfully increased its number of opportunities.

RotaGeek

Travis Fish

Head of Partnerships