Case Study: MembersOwn Credit Union boosts home loan balances with KidGlov's home loan campaign

MembersOwn Credit Union boosts net home loan balances 90% with KidGlov

The customer, MembersOwn Credit Union, needed to differentiate itself from competitors and educate homeowners on the benefits of refinancing to increase overall home loan balances. The vendor, KidGlov, provided strategy and campaign services to address this challenge.

KidGlov developed a campaign themed around "The Great British Baking Show" that included print collateral, digital ads, radio spots, and a landing page. This solution by KidGlov resulted in a 90% increase in net home loan balances, alongside significant growth in ad impressions and website conversions.

MembersOwn Credit Union