Case Study: Axonius boosts share of voice with Kickstand

Axonius boosts competitive share of voice by 27% with Kickstand

Axonius, a cybersecurity asset management platform, worked with Kickstand to better connect with its core customer base and elevate key pain points within its target media. Their challenge was to sustain momentum following two major funding announcements and drive active problem recognition for its audience.

Kickstand implemented a solution that involved developing a data report on the state of asset management in the enterprise in collaboration with Axonius and Enterprise Strategy Group. This study resulted in over fifteen targeted media coverages and significantly increased brand visibility. Kickstand ultimately increased Axonius’ competitive share of voice by 27%.

Axonius