Case Study: Northwood Sunglasses achieves a 50% conversion rate with KickoffLabs

50% conversion rate - no coding required

The customer, Northwood Sunglasses, needed to build a targeted email list for an upcoming Kickstarter launch without requiring any coding. Their challenge was to create an effective landing page with a simple call to action and a system to incentivize people to share the page and refer friends. They used the KickoffLabs platform to achieve this.

KickoffLabs provided a solution with its built-in social referral functionality, which gave each user a unique URL to share and tracked their referrals. The platform's features gamified the sharing process and its exceptional support team provided a professional review of the page. As a result, Northwood Sunglasses achieved a 50% conversion rate on their landing page and built a list of approximately 400 emails, largely driven by their existing followers sharing with their networks.

Northwood Sunglasses

Stephen Turliuk

Founder