Case Study: Squaw Valley Alpine Meadows delivers real-time resort information in email with Kickdynamic

Less time building emails, more time on the slopes

Squaw Valley Alpine Meadows needed a way to keep its daily email content current so it matched the information available on its app and website. The resort worked with Kickdynamic to connect a weather and lift status XML feed into email, so real-time resort information could be shown at the moment of each open.

With Kickdynamic, Squaw Valley Alpine Meadows added live weather forecasts, lift status, and snow report content to daily emails. The company said this turned email into a real-time tool and called it “an industry first,” with plans to use Kickdynamic in other emails as well.

Squaw Valley Alpine Meadows

Tracy Smith

Director