Case Study: Bulk Powders personalizes email content with Kickdynamic

How Bulk Powders have shaken up their birthday email series to to increase the level of personalization and relevancy of their content

Bulk Powders worked to make its birthday email series more personal and relevant for recipients. The retailer wanted content that felt more tailored while also encouraging customers to engage with its emails.

Using Kickdynamic, Bulk Powders added personalized images, unique offer codes, live Instagram content, and countdown timers to its emails. The setup required only one-time configuration, and Lauren Oliver, Email Marketing Manager, said Kickdynamic made the emails “more personalized than ever before” and easier to use across more campaigns.

Bulk Powders

Lauren Oliver

Email Marketing Manager