Case Study: Currys PC World enhances live email content with Kickdynamic

Currys PC World - Customer Case Study

Currys PC World wanted to make its product-focused email marketing more dynamic over the May bank holiday weekend. The retailer worked with Kickdynamic to add live content and more advanced product presentation to its emails.

Kickdynamic helped Currys PC World use feeds, design rules, and visibility rules to show product view counts from the last 24 hours, was and now pricing for offers, new-in flags, sold out badges, store maps, weather forecasts, timed images, and countdown timers. The result was described as a standout campaign that took product content to a new level and created a more engaging live email experience.

Currys PC World