Case Study: MAILODY improves warm-up success with Kickbox email verification

MAILODY eliminates 13.4% risky email addresses with Kickbox

Mailody, a CRM and email marketing agency for e-commerce in the DACH region, faced a significant challenge with the quality of legacy email lists provided by clients for account warm-ups. These unverified addresses led to high bounce rates, spam complaints, and unstable performance, jeopardizing their sender reputation from the outset. To address this, they turned to Kickbox for a solution.

By implementing Kickbox's Email Verification service as a mandatory step before every warm-up, Mailody was able to identify and remove harmful addresses. Kickbox's solution revealed that 13.4% of addresses were undeliverable or risky. This resulted in sharply reduced bounce rates, fewer spam complaints, improved inbox placement, higher open rates, and a more stable and successful warm-up process for their clients.

Mailody