Case Study: Stanford Summer Session boosts international student recruitment with Keystone Academic Solutions

Stanford Summer Session drives 125 leads with Keystone Academic Solutions

Stanford Summer Session sought to diversify its international student body for its eight-week summer programs. To achieve this, they enlisted Keystone Academic Solutions and utilized its social media, email marketing, and program promotion products to enhance their global reach.

Keystone Academic Solutions implemented a multi-faceted digital strategy. This included program promotion across Keystone's network of international sites translated into 18+ languages, a targeted TikTok campaign that generated 125 leads and 4,300 website clicks, and email marketing that achieved an 82.8% open rate. The solution successfully increased international brand awareness, student applications, and enrollments for Stanford Summer Session, helping them achieve their recruitment goals.

Stanford Summer Session