Case Study: a Richmond-based Roofing Company achieves 101% more organic calls with Key Web Concepts SEO

Richmond-based Roofing Company boosts organic phone calls 101.5% with Key Web Concepts

The customer, a Richmond-based roofing company, was struggling with a heavy reliance on expensive, temporary leads and had minimal organic online presence. They partnered with the vendor, Key Web Concepts, to implement a targeted SEO strategy to generate more predictable and cost-effective business.

Key Web Concepts executed a detailed 9-month SEO campaign focused on content authority and hyper-local optimization. The results were significant, including a 101.5% increase in organic phone calls and a 76.5% increase in total leads. Organic search became their primary lead source, accounting for over 52% of all qualified leads.