Case Study: WLIVING drives luxury leasing demand with Key Medium's brand identity and web design

WLIVING drives 10+ organic leads in week 1 with Key Medium

WLIVING, the property management division of United Homes Builder, urgently needed a new luxury brand identity and a website to be launched before construction was completed on their premier Philadelphia apartment complex. Their challenge was to generate early leasing interest and awareness with cohesive branding across both digital and print materials. They engaged the vendor, Key Medium, for strategic branding and web design services.

Key Medium developed a complete custom website and a standout luxury brand identity, including a logo and visual system. They also implemented an SEO strategy to target luxury apartment seekers. The results were immediate, with the website driving approximately 1,000 organic visits in the first month and over 10 organic leads in the first week. Key Medium's work achieved top search rankings for both branded and competitive keywords, which drove occupancy and provided a two-year lift in brand awareness for WLIVING.

WLIVING