Case Study: iFood achieves 20x ad revenue growth with Kevel Audience

iFood grows monthly ad revenue 20x with Kevel Audience

iFood, Latin America's largest food delivery platform, faced a challenge scaling its promoted listings business. Its in-house ad server was manual and not built for scale, offering only one ad placement and a self-serve solution with low adoption. To empower restaurants and brands to engage its millions of users, iFood partnered with Kevel to find a more dynamic and scalable ad serving infrastructure.

Using Kevel's flexible ad serving APIs, iFood was able to build upon its existing investment to launch a new, self-serve ad platform. The solution provided dynamic ads across six placements, advanced targeting, and full ownership of its tech stack. As a result, Kevel helped iFood achieve a 1900% growth in monthly ad revenue, increasing it by 20x in a single year.

iFood